Collection: Undercover
Japanese brand Undercover was launched in 1993, by designer Jun Takahashi, who later got no other than Rei Kawakubo of Comme des Garçons to mentor him for his Paris début in 2002. From designs for men, women and children, Undercover and Undercoverism is today mainly about men’s fashion. Undercoverism was launched in 2021 as a reintroduction of avant-garde to young fashion addicts. The garments might look like ordinary basic t-shirts, jackets and jeans, but then suddenly the buttons run off in an unexpected direction or the seams break in what has been called an “unruly tailoring”. As the vocal lead for the cover band "Tokyo Sex Pistols", it is no wonder that punk aesthetics often finds its way into Takahashi’s Undercover collections. Takahashi has collaborated with Nike and Uniqlo and created several sub-labels: The Shepherd, JohnUNDERCOVER, SueUNDERCOVER, and MADSTORE.